Schreiner & Wöllenstein

Since its foundation in 1928, Schreiner Wöllenstein is the reliable partner for selling and servicing new and used Mercedes automobiles in Bavaria. With its nine locations throughout the region, Schreiner Wöllenstein stands for high-quality automobiles with the Mercedes star and is established as the address for all lovers of the Mercedes Benz brand.

In order to generate as much attention as possible whilst establishing itself as a sympathetic and family-oriented partner, Schreiner Wöllenstein assigned us to concept and launch a cross-media campaign for their Young Star used cars in spring 2018. The idea for the “One-year old Young Stars” was born.